What is CRM?

What is CRM?

“Our sales team is growing, but it’s so hard to control and get new starts up and running quickly”. “I’ve got lists of lists, and hundreds of spreadsheets.” “Yesterday I rang a prospective client, only to find my colleague had just rung them.” “Our regional sales manager left the company and I don’t know where his sales data is. On…

CRM Project Plan

CRM Project GuideFor an up to date guide read the following post.Read the CRM Project Guide CRM is an integrated management system focused on customers and prospective customers. It contains the processes and procedures that build a business management model centred on a 360° approach to the customer. Many people look to implement a CRM…

CRM in Northern Ireland

This time next year……   2010 2011 2012 2013 will be the year that CRM is adopted by small businesses across Northern Ireland and beyond. Sound familiar? CRM has been, in the main, adopted by Northern Ireland’s larger companies but every year for the past few years we’ve expected SME’s to take the plunge into…